Native apps account for 3 out of 4 minutes people spent on mobile devices. However, SEO practices are still largely focused on optimizing mobile websites, leaving app content out of this critical channel for content discovery and engagement. In this talk, Mada from Branch will share best practices with app indexing and proven tactics to use app content to drive engagement and ranking boost from organic Google search.
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About the content
This talk was delivered live in June 2017 at AltConf. The video was recorded, produced, and transcribed by Realm, and is published here with the permission of the conference organizers.